Organic Purple Shampoo Bar for Blonde, Highlighted, and White Hair: Clean & Cruelty-Free

About this item

• A toning purple shampoo that neutralizes brassiness for an ashier, cooler blonde or white while boosting long-term hair health, hydration, and shine. Color-safe, sulfate-free and silicone-free.
• pH optimized, plant-derived 360 Triflex hair care solid that is 100% plastic- and microplastic free and carbon neutral. 1 bar equals 2 x 8.4oz bottles of liquid shampoo.
• Ultra-Violet Pigments neutralize yellow and brassy tones for more brightness and shine. Hemisqualane is proven to reduce frizz, enhance color, reduce comb force and improve thermal protection. Vegan Keratin restores smoothness, boosts shine and tames frizz and flyaways without adding unwanted weight. Bond builder strengthens hair from the inside and reduces breakage with deep-penetrating technology. Triolein from microalgae boosts hydration, color and hair shaft protection.
• Free of sulfates, soap, silicones, synthetic fragrances, phthalates, DEA, artificial dyes, formaldehydes, phthalates, and parabens. Vegan, gluten-free, plastic-free and free of microplastics, cruelty-free. 100% recyclable no-plastic packaging. Color-safe, pH optimized, and safe for use on chemically treated hair. Includes shampoo bar bag made from organic, unbleached cotton.
• This innovative, sulfate free purple shampoo formula is powered by superzero's 360 Triflex Complex and activated directly on your hair for a gentle cleanse with luxurious lather paired with color toning, innovative bond building technology and rich conditioning and moisture without extra weight.